Content shouldn’t just be a bit part player. It needs to take centre stage on your next project—you have to be thinking content-first. In fact, you need to be thinking about it as the star.
Developing a new product is hard. Launching a new product is hard. Developing and launching a new product whilst delivering Client Services projects is a whole other world. Here are 5 things you can do to help use your time effectively.
It’s very easy to make the wrong decisions based on a lack of real evidence—especially if ‘best-practice’ takes over and we assume we know what our users and audience need. Throwing around some pop culture, I’m going to try and dig into the issue.
It’s a proud feeling for us when clients do well. Even better when they are on a list of top performers in the publishing sector. We’re passionate about developing for the publishing industry and love seeing our clients doing well.
Since the relaunch of the new Marketing Week site, it looks like it’s been turning heads, again. This time winning an award!
I think many of us in the industry have only a vague idea what the term User Experience means. So it’s about time we took a look at the whole UX thing and the mystery surrounding it.
We feel it’s important to stay up to date with the latest industry best practice. Last month we headed to NUX5 to hear from our industry’s opinion leaders on the subject of user experience.
We recommend every project we undertake contains some aspect of ‘discovery’. Read on to find out more about this important part of any project we undertake at interconnect/it.