Using the words from their own website, Digital TV Europe magazine is renowned as the leading monthly international publication covering the business of broadband and pay-TV, whether cable, DTH, IPTV, DTT or mobile. It is read by senior management in engineering, content distribution, finance and marketing.
The site serves a community of over 14,000 decision makers.
Digital TV Europe needed a stronger online presence along with a simpler way of managing content such that it could help retain users.
- Design feedback
- Design detail completion
- Development of sophisticated WordPress Theme
- Events display from Magento feeds
- Sections management
- Tools to handle large numbers of advertising spots
- Custom taxonomies
- Custom post types
- Ongoing user and technical support
The site’s visuals and structure was designed by the Digital TV Europe team, and interpreted by interconnect/it into a WordPress theme and suite of functionality designed to provide simple usability.
Principle requirements included dramatically improved SEO, faster publishing, ability to handle a range of content types, tools to enable the placing of advertising in a wide range of spots.
Three Months Later
The site has been running without a single ticket raised since August 2011, and has attracted a growing readership. They’ve been kind enough to release their traffic statistics to us and you can read more about the project’s success in our case study of the site’s traffic growth.
The images in this gallery reveal some of the functional elements of the site, but are in no way a complete representation, nor do they show the significant back-end tools that have been developed.